Jan 15, 2016

New Girls Style available today!

Today we release the new Groundhog Day print available in the Women’s styles

Jan 14, 2016

Office Space: Ethika

Take an inside look at our Headquarters in with VurbMoto as we give you a sneak peek to a brand new Collaboration with Travis Pastrana!

Jan 13, 2016

Snowboarding An Empty Water Park

See Ethika Familie Athlete Toby Miller and friends Snowboard an empty Water Park at Mountain Creek Action Park in New Jersey.

Jan 12, 2016

Long Beach Agenda Recap

We just wrapped up the Long Beach Agenda show. See who stopped by the booth and get a first look on some new Ethikas.

Jan 11, 2016

A1 Recap

See the results of the Supercross Season opener in Anaheim over the weekend.

Jan 8, 2016


Check out the interview with Ethika Founder Malcolm McCassy and Transworld Business here.

Jan 6, 2016

New Motocross Athletes

Ethika is excited to announce the addition of three new supercross athletes for the 2016 season. The new athletes will join an iconic group of motocross talent lead by Travis Pastrana. Read more to find out who they are…

Jan 6, 2016

Catching up with Cooper Webb

Catch up with the 2015 West Coast Lites Champion and Ethika Familie Athlete Cooper Webb at his private supercross track…