Apr 6, 2016

Nigel Sylvester – “Go!’ 2 | Los Angeles

Ethika Familie BMX rider Nigel Sylvester Presents the second installment of his series, Go!

Apr 5, 2016

Catch up with Plessinger and Webb

Check out what Aaron Plessinger and Cooper Webb have been up to at the track in preperation for the final rounds of Supercross

Apr 4, 2016

Gervonta Davis stays undefeated

Ethika Familie lightweight Boxing star Gervonta Davis remained undefeated after defeating Guillermo Avila last Friday…

Mar 31, 2016

Introducing the SubZero High Neck Bra

We are proud to introduce the perfect piece to compliment our Women’s SubZero Staple. Read more to see more behind the SubZero High Neck Bra!

Mar 30, 2016

Be The Change Finalists

The Sheckler Foundation proudly announces its top four finalists for its “Be the Change” initiative. Check them out here…

Mar 29, 2016

Western Conference Player of the Week

Ethika Familie Athlete Klay Thompson was named Western Conference Player of the Week on Monday…

Mar 28, 2016

Retail Spotlight – Finish Line

In this weeks retail spotlight, get a history lesson of Finish Line, one of our newest retailers…

Mar 24, 2016

Jeremy Hill Signature Ethikas

Get a first look at Jeremy Hill’s signature pairs being released on tomorrow…